You may have found that people who know anything about digital marketing will tell you that in order for your website to be at its best, in order for your company to get the most out of its branding and marketing strategy, you need to keep an updated blog. And at first, this may not […]
The Ultimate Blog Post Writing Guide
You’ve done it. You’ve opened the “new post” page and you’re sitting down at your laptop. Now what? While blogging can seem daunting for new bloggers (and sometimes it is daunting even for those of us that are seasoned at it), there are some things you can do when you begin writing your blog post […]
Should your brand use Instagram? Here’s a checklist to find out.
I love social media strategy. If you email me and ask me about working on a project, I will inevitably have a whole strategy sorted out in my mind before we ever even sign a contract. My brain is constantly figuring out how to do things to build brands, audiences and businesses. As much as I […]
Instagram for Business (Because You Can’t Afford Not to)
Posts involving photos and other visual effects are the posts that grab the most attention. But we know this by now, right? It is easy to barely glance at the long, wordy, Facebook statuses and glaze over blogs with nothing but exhaustingly long paragraphs. With Twitter and Facebook, photos are optional, unlike Instagram, where each […]
How to Get More Views on YouTube
The thousands of articles on using social media for a small business will tell you that your brand should be personable, helpful and easy to connect with. Although often forgotten, using YouTube to promote your business is a way to engage your audience and another way to get people interested in what you have to […]
