With your goal as a marketer or small business owner of getting more engagement on Facebook, and with Facebook’s overwhelming increase in video views, the relationship between these is clear: Facebook video your friend. That’s right, over 1 billion videos on Facebook are played every day. About 50% of Facebook users watch at least one […]
Making Your Facebook Page a Labor of Love
When social media is hard work, you know you’re doing it right. I should know, as I not only run SocialNicole’s social media marketing, but I also coach, advise and sometimes run the programs of other businesses too. It is a day-in and day-out process, and it’s hard work. If you don’t love your audience, […]
The Real Value of Facebook Contests
Recently we were asked on our Facebook page what the value of Facebook contests was. That’s a great question! Oftentimes people are a bit weary of asking for page Likes or post interaction for a contest because it feels contrived with an incentive tied to it. Much like paid promotion, doing this may not seem genuine. However, with […]
Why You Shouldn’t Buy Likes on Facebook
I know it’s tempting. You see the ads selling 1000 “likes: for $50, and why not try it? It seems like it would build your page and give you the numbers you want. But what is buying Facebook likes really doing for you? Marketing is the process of getting your business or brand in front […]
How to Use Facebook as Your Business
Updated August 2017 SocialNicole is working to teach you how to use Facebook effectively for marketing your business. We have launched a “Facebook How-To” series break down the complicated concepts into easy, step-by-step instructions that are easy to understand and apply immediately. Please scroll to the bottom of this post to check out all the posts in […]









