As a business owner, you’re likely feeling the pressure to grow your social media presence, but creating content can often feel like shouting into the void. In my 17 years running SocialNicole, I’ve tested countless strategies to help content stand out and get results, including using hashtags. While they’re nothing new, hashtags are still one […]
Marketing Strategy
9 Best Tips for Online Reputation Management for Small and Midsized Businesses
Learn the 9 best tips for online reputation management for small businesses. With over 17 years of experience, Nicole Harrison shares expert advice to protect and enhance your business’s digital presence
How to Get Positive Reviews: A Critical Step in Online Reputation Management for Local Businesses
Learn how to get positive reviews to boost your local business’s online reputation. Discover expert strategies for earning reviews and improving rankings.
A Guide to Creating Long-Term Marketing Plans During COVID-19
In the time between now and when COVID-19 first entered our lives, consumer social media usage has surged by over 50% across markets. So why do many brands say they are posting LESS on their company social media accounts than they were before the pandemic? It’s not uncommon for businesses to cut marketing budgets amid […]
Strategies for Having Authentic Social Media Interactions
According to research from Sprout Social, 81% of people feel that businesses have an obligation to be transparent on social media. Consumers want to feel understood by brands on a human level, and to know that their needs and expectations are valued. Authentic social media interactions are important in creating an engaging online presence because […]
