One of the core principles of successful marketing is having an established audience, but sometimes that audience includes segments of people who are not the end users of your product or service. Enter gatekeeper marketing– a technique businesses can use to reach their target audience through the people in that target audience’s lives.
Social Media Relations
The Art of Being SOCIAL: LIVE – In Conversation with Michael Anschel
At SN:D Agency, we are obsessed with learning from the experts. We know that every business and individual we work with has their own unique story to share, and we find that we are all better from the chance to learn from people’s incredible expertise. That’s why we’ve started The Art of Being SOCIAL: […]
The Art of Being SOCIAL: LIVE – In Conversation with Mychele Boardman
At SN:D Agency, we are obsessed with learning from the experts. We know that every business and individual we work with has their own unique expertise to share, and it’s amazing how much we can all grow together if we simply take the time to listen. Last month we launched The Art of Being SOCIAL: […]
The Art of Being SOCIAL: LIVE – In Conversation with Kristin Maija Peterson
Have you heard the saying “If you’re the smartest person in the room, you’re in the wrong room”? At SN:D Agency, we are addicted to learning and growing, and we know that everyone we meet has something to teach us. That’s why we’re bringing some of the smartest people out there into the same […]
Strategies for Having Authentic Social Media Interactions
According to research from Sprout Social, 81% of people feel that businesses have an obligation to be transparent on social media. Consumers want to feel understood by brands on a human level, and to know that their needs and expectations are valued. Authentic social media interactions are important in creating an engaging online presence because […]
