If you’re in the marketing world or just trying to market your small business, chances are the term “content marketing” has popped up. Content marketing is a valuable technique for attracting your target market through the creation and distribution of content that is of interest to customers via various platforms and mediums. Content marketing is exciting, […]
Content Marketing
Social Media and Effective Content Marketing
Though social media can be a great way to seek out your old college roommate or swap photos and stories with friends, it can also be a powerful content marketing tool. We often confuse or use social media and content marketing synonymously when, in actuality, they’re distinctly different entities. But as social media consumption continues […]
How to Create a Content Marketing Plan
As Content Marketing becomes bigger and better (if you’re not sure what that is, check out What is Content Marketing?) it’s becoming essential to incorporate it into your marketing plan. At SocialNicole, we help clients put together marketing plans, including content marketing, all the time. Whether or not you have a plan of your own, […]
My Blogging Journey
Business Blogging: Why Bother?
We’ve spent some time this month talking about the history of our own blog and tips to start your own, as well as how to create your first content calendar. But, so far, we’ve neglected to answer that one important question that kicked this all off: Why should I blog? After spending this blogging month with us the […]
