Updated August 2017 SocialNicole is working to teach you how to use Facebook effectively for marketing your business. We have launched a “Facebook How-To” series break down the complicated concepts into easy, step-by-step instructions that are easy to understand and apply immediately. Please scroll to the bottom of this post to check out all the posts in […]
Guides to Social Media Platforms
Should your brand use Instagram? Here’s a checklist to find out.
I love social media strategy. If you email me and ask me about working on a project, I will inevitably have a whole strategy sorted out in my mind before we ever even sign a contract. My brain is constantly figuring out how to do things to build brands, audiences and businesses. As much as I […]
How to Get More Views on YouTube
The thousands of articles on using social media for a small business will tell you that your brand should be personable, helpful and easy to connect with. Although often forgotten, using YouTube to promote your business is a way to engage your audience and another way to get people interested in what you have to […]
Facebook Video and Its Importance to Your Content Creation
With your goal as a marketer or small business owner of getting more engagement on Facebook, and with Facebook’s overwhelming increase in video views, the relationship between these is clear: Facebook video your friend. That’s right, over 1 billion videos on Facebook are played every day. About 50% of Facebook users watch at least one […]
Why You Shouldn’t Buy Likes on Facebook
I know it’s tempting. You see the ads selling 1000 “likes: for $50, and why not try it? It seems like it would build your page and give you the numbers you want. But what is buying Facebook likes really doing for you? Marketing is the process of getting your business or brand in front […]
