According to research from Sprout Social, 81% of people feel that businesses have an obligation to be transparent on social media. Consumers want to feel understood by brands on a human level, and to know that their needs and expectations are valued. Authentic social media interactions are important in creating an engaging online presence because […]
Social Media Marketing
Best Social Media Campaigns of 2019
What makes a good social media campaign? If you aren’t aware of the industry lingo, an advertising campaign is a collection of ads, often across a variety of mediums, that revolve around a singular message intended to promote the brand. There are several ways to determine the success of an ad campaign, but typically it […]
6 Tips for Growing Your Instagram Account
Instagram is one of the best platforms to get your business noticed and encourage users to directly engage with your brand. We’ve all seen the brands on Instagram who seem to so eloquently connect with their audience and activate high levels of engagement on their posts. They seem to post all the right content at […]
What to Look for in a Social Media Agency
So you have determined that hiring a social media agency is the right step for your business. But how do you go about choosing the right agency? Where do you begin? As an experienced social media agency ourselves, we have been around the block a time or two. We have spent years honing our skills […]
Ten Tips for Working Remotely
So, you’ve landed yourself a coveted work-from-home job. Here at SocialNicole, as a team that works primarily remotely, we understand both the joys and the challenges that come with a remote job. A remote job can save you commuting time and expenses and can provide flexibility and freedom, but be careful that you don’t let […]
